Simplicity

Marshfield, WI · 2 · Charter #66678 · www.simplicity.coop
Community ($250M–$1B)Reporting period: Q4 2025Peer group: 673 CUs

Performance vs peers

Percentile rank within the Community ($250M–$1B) peer group (673 credit unions). Higher percentile = stronger relative to peers (lower is better for rates like delinquency).

Size

Total assets
$531.8M
62th percentile
Members
28,658
51th percentile
Total loans
$432.7M
71th percentile
Total shares
$457.5M
62th percentile

Profitability

Return on assets
0.71%
33th percentile
Net interest margin
3.52%
55th percentile
Efficiency ratio
53.82%
70th percentile
Non-interest income ratio
20.02%
56th percentile

Capital & Risk

Net worth ratio
9.72%
31th percentile
Delinquency rate
1.05%
26th percentile
Net charge-off rate
0.24%
72th percentile
Loan-to-share
94.59%
84th percentile

Growth

Member growth YoY
1.90%
65th percentile
Asset growth YoY
6.36%
60th percentile
Loan growth YoY
3.71%
49th percentile
Share growth YoY
10.41%
90th percentile

Operations

Members / branch
3,184
20th percentile
Assets / member
$18,558
68th percentile
Field of membership penetration
6.37%
62th percentile

Trend

Quarterly history for the last 5 quarters.

Total assets

Members

Net worth ratio

Return on assets

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